Discover strategies on raising capital for your real estate investments with a growth perspective. Learn how to maximize returns!
How To Raise Capital Using a Growth Perspective
Michael Basch is the Managing Partner at Atento Capital, a return-focused early-stage investment vehicle investing directly in startups and through venture funding. In addition to driving returns, Atento Capital concentrates on job creation in Tulsa, Oklahoma.
After starting as a barista at Coffee Bean & Tea Leaf, Michael is a serial entrepreneur who began operating 22 stores and managing a $19 million revenue operation. After angel investing in college, Michael successfully scaled and sold two businesses. In 2016, he volunteered for the Clinton Campaign, helping organize and deliver Madison, Wisconsin.
Here’s a glimpse of what you’ll learn:
- Michael Basch’s entrepreneurial journey
- What did Michael learn from acquiring and operating multiple businesses?
- Tips for organizations promoting diversity and equity
- Why Michael exited his investment business to become involved in politics
- Michael’s key lessons from running for mayor of New York City
- How Atento Capital helps companies achieve their full potential
- How Atento benefits from having a diverse team
- Michael’s advice for entrepreneurs

In this episode…
Raising capital can be a great way to get your business off the ground, yet many startup companies struggle to acquire the funds. So, how can you obtain the finances to launch your business?
Michael Basch says raising capital is not the end goal but is one of the many strategies for scaling your business. Considering capital from a growth perspective will help you find willing investors in your company. Atento Capital’s collaborative and supportive environment allows you to share ideas with other startups and gain valuable insights for raising funds, managing clients, and boosting sales.
In today’s episode of The Same Day Podcast, Mat Zalk sits down with Michael Basch, Managing Partner at Atento Capital, to discuss raising capital to achieve high-level growth. Michael talks about what he learned from acquiring and operating multiple businesses, how Atento Capital helps companies realize their potential, and his advice for entrepreneurs
Sponsor for this episode…
This episode is brought to you by Keyrenter Property Management.
Keyrenter Property Management is a full-service property management company who helps their clients buy, renovate, and operate real estate assets.
They help clients build wealth while taking the headache out of property management.
That’s why, no matter what rental you have—single-family homes, condos, townhomes, or apartments—they can give you the management solutions you need.
To learn more about their services, visit https://keyrenterpmc.com/ or email them at [email protected]m.
